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Shopping

Is your search for a unicorn behind your shopping frustrations?

July 8, 2018 by Arash Mazinani 2 Comments

I remember a 2 year period where I looked for clothes but never ended up buying anything. I put it down to not only being fickle but wanting whatever I looked at to be perfect. I ended up dismissing so many things because I felt they didn’t look right aesthetically but were probably what my wardrobe needed.

This might sound strange, but I’m not alone. When I think about all the different ways people approach shopping, there’s a similar approach I’ve seen that causes the most frustration…

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How to tell whether you’re buying a trend

November 5, 2017 by Arash Mazinani Leave a Comment

There’s a good chance if you’re reading this post you’re currently working on updating your wardrobe. Building a great wardrobe takes time and a little money, so at some point, you’re going to be hitting the shops looking for pieces to fill the gaps. It goes without saying, buying pieces that last, both in terms of quality and style, should be high on anyone’s list of priorities when shopping.

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10 checks to guarantee you’re buying high-quality clothes

September 10, 2017 by Arash Mazinani Leave a Comment

Buy less, buy better.

It’s a quote you see all over the Internet. But when you’re about to invest in something new how do you know if what you’re buying is any good?

Many think spending more money means better quality but that’s not always the case. Determining whether a piece is going to go the distance isn’t always an easy task. But if you want a high-quality wardrobe you need high-quality clothes, so I’m going to show you 10 checks you can use to guarantee kick-ass quality.

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Why do none of my clothes work together?

July 30, 2017 by Arash Mazinani Leave a Comment

You may have a wardrobe full of clothes you absolutely love but still find yourself stood in front of it left a little bit wanting. That outfit that makes you feel amazing or like you can conquer the world still eludes you. So what gives?

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Who made my clothes?

February 19, 2017 by Arash Mazinani 1 Comment

I occasionally attend a minimalist meet up in Leeds. A monthly get together where people with a shared interest in minimalism can meet likeminded souls and have a bit of a natter about all things ‘minimalist’. During a recent meet someone mentioned their goal for 2017 was to not buy any clothes throughout the entire year. This, in part, had been motivated by their recent viewing of the documentary ‘The True Cost’. In this post I want to share a little critique of the documentary, raise awareness on the topics covered in it, and hopefully encourage you to be more conscious about your own approach to buying clothes.

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When is A Personal Shopper Not A Personal Shopper?

December 28, 2013 by Arash Mazinani 10 Comments

What’s the point in paying an independent personal shopper when you can get one from your local department store, right? After all they do the same thing and they’re free, so why would I bother paying someone? These are the questions as an independent personal shopper I typically come across when explaining to people what I do. They’re valid questions and they’d be right if all personal shoppers were equal, but as you’ll find out that’s not really the case.

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